Apple Pay Turns 10: A Decade of Mobile Payment Innovation

Apple Pay has celebrated its 10th anniversary, marking a decade since the mobile payment service launched and transformed how millions of consumers pay for goods and services. The milestone highlights Apple Pay's journey from novelty to ubiquity.

Since its launch in 2014, Apple Pay has grown to become one of the most widely used mobile payment services globally, accepted at millions of merchants and integrated into the daily routines of hundreds of millions of iPhone users.

The 10-year anniversary comes as Apple Pay faces increasing regulatory scrutiny and competitive pressure, with regulators in the EU and UK pushing Apple to open up its NFC chip to competing payment services.